Quality Sea Moss in the UK

Project Description

Gobble Guys, a UK-based health and wellness brand specialising in sea moss products, approached me to design and launch their first e-commerce website. The objective was to create a modern online store that would not only showcase their products but also build trust with health-conscious consumers and drive online sales.

Timeline

The project was completed in 10 days, from initial wireframes to a fully functional Shopify store, ensuring the client could begin selling quickly.

Background

Gobble Guys wanted to establish themselves as a credible player in the natural supplements market. Since sea moss is still a niche product, the brand needed a visually appealing and informative website that could educate customers, highlight product benefits, and create a smooth shopping experience.

Research & Planning

I analysed competitor wellness brands to identify design trends and customer expectations. Based on discussions with Gobble Guys, we focused on clear product storytelling, benefit-led messaging, and a straightforward purchase flow.

Design & Prototyping

Using Figma, I created a design system built around natural tones and clean layouts, giving the brand a fresh, health-focused identity. Prototypes were shared with the client for feedback and refined before development.

Development & Implementation

The site was developed on Shopify, enabling quick setup and reliable e-commerce functionality. Key features included product pages with detailed descriptions, integrated customer reviews, secure payment gateways, and mobile-friendly responsiveness.

Solution

The finished Gobble Guys online store provides a seamless e-commerce experience tailored to health-conscious consumers.

Highlights include:

• Product-Centric Design: Clean product pages with benefit-driven descriptions and imagery.

• E-commerce Functionality: Shopify integration for smooth transactions, order tracking, and secure payments.

• Mobile Optimisation: Designed to convert customers browsing on phones and tablets.

• Trust Elements: Customer reviews, clear FAQs, and benefit highlights to build credibility.

Successful Launch

Gobble Guys went live with a professional, fully functional e-commerce platform in just 10 days.

Increased Sales Opportunities

The website enabled the brand to reach a wider audience, opening up online revenue streams beyond local word-of-mouth.

Strong Brand Identity

The clean, natural design reinforced Gobble Guys’ positioning as a trusted sea moss brand.

Scalable Platform

Built on Shopify, the site is ready to scale as Gobble Guys expands its product line and customer base.